Amazon Mechanical Turk is a service that lets you make money online through doing paid microtasks. Each task is something simple that requires human interaction like rating search results, checking for the right spelling on search terms, categorizing the tone of an article, or even basic translating. You can do these tasks from anywhere you want and make money online from the world’s largest e-retailer.
Pinterest’s approach is different in that they don’t spend much time explaining what Pinterest is, since they can assume most people have already heard of them. Instead, a different example of Pinterest’s value is shown with each visit to the site, with a broader explanation of Pinterest (find and save all the things that inspire you) that sits below the main headline. What is Pinterest doing right here?
The short answer is yes… my content is constantly “syndicated” or copied & republished elsewhere online without my express permission. That being said, most of the time there isn’t a major problem brought on by that, largely because my site has a pretty strong level of domain authority—so any other site that copies/pastes my blog posts won’t stand a chance of ranking higher than my content in organic search. If a BIG site steals my content though, I do pursue it and it almost always turns out to be the case of someone hiring a freelance writer that very liberally “borrows” from my content in their work for the other site… to which they’re always compliant in taking the content down or linking to my original article.
Have a clear call to action. Call to actions can be present in the headline text as well as the button text (example: “submit” vs. “download your free marketing guide”). There should be no question as to what next steps are necessary – tell your visitors exactly what you want them to do in big, bold text. For Kajabi, changing their button text from “See Plans and Pricing” to “Get Started Today” increased conversions by 252%!
The days when internet browsing was done exclusively on desktop PCs are long gone. Today, more people than ever before are using mobile devices to access the web, and if you force your visitors to pinch and scroll their way around your site, you’re basically telling them to go elsewhere. Even if you have a basic website, you still need to ensure that it is accessible and comfortably viewable across a range of devices, including smaller smartphones.
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